Introduction The digital food retail environment (defined in this study as a digital platform,
app or website where food can be purchased by individuals for personal consumption) is an …

Purpose Marketing is all about understanding your consumers and giving them what they
want. However, this process becomes more complicated in times of economic crisis and …

For those in the luxury fashion industry, the global fine jewelry market has rebounded from
the effect of the COVID-19 pandemic due to the participation of millennials. Understanding …

Using time-series data over a period of twelve months, Atlas. ti was employed to analyse the
data extracted from Hello Peter, a South African online customer review and business …

Background Despite the growing literature on the importance of parental feeding practices,
the factors that influence how parents make decisions regarding the foods they offer to their …

Objectives Despite the growing market share of online grocery shopping, there is a need to
understand customer perceived value due to the ongoing advancements in information …

El presente trabajo de investigación tiene como objetivo principal determinar la relación de
las estrategias de diferenciación en la decisión de compra de los consumidores en …