Thirty years ago, Hirschman and Holbrook (1982) advocated greater attention to hedonic
consumption and the myriad ways in which consumers seek pleasure and enjoyment. A …

Construal level theory proposes that temporal distance changes people's responses to
future events by changing the way people mentally represent those events. The greater the …

The lack of a vaccine for COVID-19 and the limited amount of reliable data on the cessation
of the disease have made people feel more vulnerable to the disease. As a result, people in …

Uncertainty and affect are fundamental and interrelated aspects of the human condition.
Uncertainty is often associated with negative affect, but in some circumstances, it is …

Technological innovations are increasingly helping people expand their social capital
through online networks by offering new opportunities for sharing personal information …

Virtually all current theories of choice under risk or uncertainty are cognitive and
consequentialist. They assume that people assess the desirability and likelihood of possible …

This book is about savoring life—the capacity to attend to the joys, pleasures, and other
positive feelings that we experience in our lives. The authors enhance our understanding of …

Foreseeing the future is one of the most appealing of all psychic powers. Who has not
dreamed of making millions by predicting which new offering on Wall Street will be the next …

The desire to know what the future holds is a powerful motivator in everyday life, but it is
unknown how this desire is created by neurons in the brain. Here we show that when …

We propose a theory of preferences for acquiring or avoiding information and for exposure
to uncertainty (ie, risk or ambiguity) which is based on thoughts and feelings about …