Purpose For many consumer neuromarketing researchers, the use of functional magnetic
resonance imaging has been the most preferred neuroscience technique. However …

In computer vision, edge and object contour detection is essential for higher-level vision
tasks, such as shape matching, visual salience, image segmentation, and object recognition …

This work has been carried out to support the investigation of the electroencephalogram
(EEG) Fourier power spectral, coherence, and detrended fluctuation characteristics during …

Theta is an extensively studied oscillation of the nervous system, but there is only a paucity
of reviews on the subject. A review of specifically the cognitive-affective correlates of the …

This paper posits that the brain evolved for the control of action rather than for the
development of cognition per se. We note that the terms commonly used to describe brain …

Cognitive Neuroscience of Language provides an up-to-date, wide-ranging, and
pedagogically practical survey of the most important developments in this exciting field. It …

Background: In the past decade, marketing studies have greatly benefited from the adoption
of neuroscience techniques to explore conscious and unconscious drivers of consumer …

In this expanded second edition of Cognitive Architecture, the authors review new findings in
psychology and neuroscience to help architects and planners better understand their clients …

Cognitive self-regulation can strongly modulate pain and emotion. However, it is unclear
whether self-regulation primarily influences primary nociceptive and affective processes or …

David Groome with Hazel Dewart, Anthony Esgate, Kevin Gurney, Richard Kemp, and
Nicola Towell. An Introduction to Cognitive Psychology: Processes and Disorders is a …