In today's business landscape, customers hold a central position. They possess extensive
knowledge and understanding of various brands' products and services. Consequently, it …

The purpose of this paper is to deepen the knowledge of the factors that explain the
existence and non-existence of Entrepreneurial Intention (EI) among people with disabilities …

Purpose This study explores buyers' online omnichannel transaction experience, focusing
on integrating livestreaming commerce and online store channels. It shifts the spotlight from …

Numerous initiatives have been developed to monitor the sustainability performance of
cities, with rankings and indicators emerging as crucial tools for understanding complex …

Resumen Mobility as a Service (MaaS) se presenta como una posible solución a los retos
que supone la concentración de la población en las ciudades para la sostenibilidad. Pese …

Our study extended the UGT Theory and proposed seven direct and two moderating
hypotheses. The study focused on the upper-middle-class segment of Karachi. It examined …

In the current manufacturing environment, the constant evolution of products and services
creates complexities in managing the flow of information. Production logistics (PL), as a vital …

Using multiple devices simultaneously has become commonplace behavior for customers,
and interactions with brands are increasingly distributed across several digital devices. As …

RESUMEN Mobility as a Service (MaaS) se presenta como una posible solución a los retos
que supone la concentración de la población en las ciudades para la sostenibilidad. Pese …