An overview of research on revenue management: current issues and future research
The paper provides a comprehensive review of the recent development of revenue
management in different industries. We discuss research on different revenue management …
management in different industries. We discuss research on different revenue management …
[图书][B] Frameworks for tourism research
DG Pearce - 2012 - books.google.com
Frameworks are the foundation of good scholarship. They structure, organize and
communicate research, underpin individual studies and shape the field of study as a whole …
communicate research, underpin individual studies and shape the field of study as a whole …
A model of negotiation issue–based tactics in business-to-business sales negotiations
I Geiger - Industrial Marketing Management, 2017 - Elsevier
Many business-to-business transactions rely on negotiation, yet extant research has not
addressed key questions about what is negotiated and how. To tackle this persistent …
addressed key questions about what is negotiated and how. To tackle this persistent …
Multi‐criteria decision making for e‐marketplace selection
G Büyüközkan - Internet Research, 2004 - emerald.com
The Internet offers companies many opportunities to implement new business models,
called e (electronic)‐business in short, and to reinforce their competitiveness in the market. It …
called e (electronic)‐business in short, and to reinforce their competitiveness in the market. It …
Relationship or revenue: Potential management conflicts between customer relationship management and hotel revenue management
XL Wang - International Journal of Hospitality Management, 2012 - Elsevier
The concepts of customer relationship management (CRM) and revenue management
(RevM) have been embraced by managers in the hospitality industry although, in practice …
(RevM) have been embraced by managers in the hospitality industry although, in practice …
Social media usage in container shipping companies: Analysis of Facebook messages
F Bitiktas, O Tuna - Research in Transportation Business & Management, 2020 - Elsevier
The importance of social media is increasing rapidly in the business world as in the lives of
individuals. However, business-to-business (B2B) markets have difficulties in adapting to the …
individuals. However, business-to-business (B2B) markets have difficulties in adapting to the …
Revenue management: Advanced strategies and tools to enhance firm profitability
Much of the past research on revenue management (RM) has focused on forecasting and
optimization models and, more recently, on adaptation of RM to the specific needs in various …
optimization models and, more recently, on adaptation of RM to the specific needs in various …
The effect of selling strategies on sales performance
GM Abed, M Haghighi - Business Strategy Series, 2009 - emerald.com
The effect of selling strategies on sales performance | Emerald Insight Books and journals Case
studies Expert Briefings Open Access Publish with us Advanced search The effect of selling …
studies Expert Briefings Open Access Publish with us Advanced search The effect of selling …
[HTML][HTML] A framework for key account management and revenue management integration
XL Wang, R Brennan - Industrial Marketing Management, 2014 - Elsevier
Abstract Key Account Management (KAM) and Revenue Management (RevM) have been
widely practiced in the service industries for more than three decades, but the effects of …
widely practiced in the service industries for more than three decades, but the effects of …
Exploring the role of service touchpoints on the path to financial, behavioral and relational customer outcomes: insights from a B2B service context
L Gao, I Melero-Polo, MÁ Ruz-Mendoza… - Journal of Business & …, 2022 - emerald.com
Purpose The purpose of this study is to examine how and to what extent customer-provider
service touchpoints impact business customer perceptions and outcomes in the context of …
service touchpoints impact business customer perceptions and outcomes in the context of …