Diversity, Equity, and Inclusion (DEI) in the Journal of Consumer Research: A Curation and Research Agenda
Diversity, Equity, and Inclusion (DEI) has become ubiquitous in public and academic
discourse. This is despite ongoing contests over definitions and the lack of a clear …
discourse. This is despite ongoing contests over definitions and the lack of a clear …
The psychology of attitudes and attitude change
Welcome to the third edition of The Psychology of Attitudes & Attitude Change. As you would
expect, this edition contains many new developments. As a starting point, Bas Verplanken …
expect, this edition contains many new developments. As a starting point, Bas Verplanken …
COVID-19 vaccination attitudes and intention: message framing and the moderating role of perceived vaccine benefits
The United States is one of the hardest-hit countries by the COVID-19 pandemic and yet
there is widespread hesitancy to take the vaccine. In order to address vaccine hesitancy and …
there is widespread hesitancy to take the vaccine. In order to address vaccine hesitancy and …
Message framing and COVID-19 vaccination intention: Moderating roles of partisan media use and pre-attitudes about vaccination
P Borah - Current Psychology, 2023 - Springer
One of the ways to overcome the sheer devastation of the COVID-19 pandemic is to get
vaccinated. However, vaccine hesitancy could be a significant barrier. The main purposes of …
vaccinated. However, vaccine hesitancy could be a significant barrier. The main purposes of …
The effect of disease anthropomorphism on compliance with health recommendations
L Wang, M Touré-Tillery, AL McGill - Journal of the Academy of Marketing …, 2023 - Springer
The present article examines how disease anthropomorphism affects compliance with
recommendations for preventing the disease. We find that consumers are more likely to …
recommendations for preventing the disease. We find that consumers are more likely to …
Cross-cultural consumer psychology
Every year, multinational companies spend billions of dollars in marketing their products
around the world. Some of this money is wasted or, worse, actually damages the marketer's …
around the world. Some of this money is wasted or, worse, actually damages the marketer's …
[图书][B] Beyond fake news: Finding the truth in a world of misinformation
JP McBrayer - 2020 - taylorfrancis.com
The world is swimming in misinformation. Conflicting messages bombard us every day with
news on everything from politics and world events to investments and alternative health. The …
news on everything from politics and world events to investments and alternative health. The …
Imagine, feel “there”, and flow! Immersive experiences on m-Facebook, and their affective and behavioural effects
I Rodríguez-Ardura, A Meseguer-Artola - Information Technology & …, 2019 - emerald.com
Purpose Mobile Facebook (m-Facebook) creates many business opportunities for brands
and firms while increasingly drawing interest in scientific literature. However, research is …
and firms while increasingly drawing interest in scientific literature. However, research is …
Chronic illness medication compliance: a liminal and contextual consumer journey
The consumer journey has drawn interest from marketers as an avenue to strengthen sales
through managing touchpoints. However, a firm-centric view has produced limited models of …
through managing touchpoints. However, a firm-centric view has produced limited models of …
Top Rated or Best Seller? Cultural Differences in Responses to Attitudinal versus Behavioral Consensus Cues
Marketers commonly use consensus cues about others' behavioral choices (“best seller”) or
their attitudes (“top rated”) when labeling products. This article suggests that the …
their attitudes (“top rated”) when labeling products. This article suggests that the …