Taste perception results from integrating all the senses. In the case of audition, research
shows that people can associate certain auditory parameters (eg, pitch) with basic tastes …

Food product-extrinsic sounds (ie, those auditory stimuli that are not linked directly to a food
or beverage product, or its packaging) have been shown to exert a significant influence over …

Sensory science has advanced significantly in the past decade and is quickly evolving to
become a key tool for predicting food product success in the marketplace. Increasingly …

Among descriptive sensory evaluation methods, temporal methods have a wide audience in
food science because they make it possible to follow perception as close as possible to the …

Store atmospheres are inherently multisensory and constitute an important driver of
consumer behaviour. The research suggests that background music (as one element of the …

Music is a ubiquitous stimulus known to influence human affect, cognition, and behavior. In
the context of eating behavior, music has been associated with food choice, intake and …

Highlights•TDS derives a temporal sensory profile as a sequence of perceived
attributes.•Temporal profile can be within one intake (sip, mouthful) or across consumption of …

We introduce a novel methodology to assess the influence of the emotion induced by
listening to music on the consumer's multisensory tasting experience. These crossmodal …

There is growing interest in the development of new technologies that capitalize on our
emerging understanding of the multisensory influences on flavor perception in order to …

Research into the influence of auditory cues upon food perception has increased in the past
decade. Mechanisms evoked to explain crossmodal interactions between the auditory and …