Digital Atmosphere dan Loyalitas Konsumen: Bukti dari Kota Santri

NS Fatwa, H Chaniago - JURNAL AKUNTANSI, EKONOMI …, 2022 - jurnal.polibatam.ac.id
Salah satu adopsi digital terbesar pada bidang pemasaran munculnya marketplace. Ada
beberapa maraketplace yang beroprasi di Indonesia, diantaranya Tokopedia. Tokopedia …

Re-imagining African millennials' brand buying and distribution channel selection behaviour in a technologically disrupted world

T Chikweche, J Lappeman, P Egan… - Young …, 2024 - emerald.com
Purpose This paper aims to investigate the factors that influence millennial purchase
behaviour, brand choice and distribution channel selection in an evolving technology-driven …

[PDF][PDF] Latest Advances And Changes In Purchasing Behavior Under The Impact Of The Covid-19 Pandemic

R Lazea, A Nichita - Annals-Economy Series, 2022 - utgjiu.ro
The present article dwells into the extant literature regarding purchasing behavior in order to
report on the latest advances that have occurred under the impact of the COVID-19 …