[HTML][HTML] Artificial intelligence empowered conversational agents: A systematic literature review and research agenda
MM Mariani, N Hashemi, J Wirtz - Journal of Business Research, 2023 - Elsevier
Consumer research on conversational agents (CAs) has been growing. To illustrate and
map out research in this field, we conducted a systematic literature review (SLR) of …
map out research in this field, we conducted a systematic literature review (SLR) of …
Developing persuasive systems for marketing: The interplay of persuasion techniques, customer traits and persuasive message design
A Braca, P Dondio - Italian Journal of Marketing, 2023 - Springer
This paper presents a comprehensive review of persuasion techniques and their
applications in the context of designing persuasive communication systems for marketing …
applications in the context of designing persuasive communication systems for marketing …
The blame shift: Robot service failures hold service firms more accountable
This article reports findings from four studies examining blame attribution following service
failures perpetrated by frontline robots or human service providers. Findings show that when …
failures perpetrated by frontline robots or human service providers. Findings show that when …
Chatbot advertising as a double-edged sword: The roles of regulatory focus and privacy concerns
In this article, the authors examine the effect of regulatory focus and privacy concerns on
consumers' responses to highly personalized chatbot advertising. Findings from two …
consumers' responses to highly personalized chatbot advertising. Findings from two …
The impact of materialism and moral identity on post-neutralization behavior in social media environmental campaigns
When consumers become aware of their inconsistent ethical behavior, they experience
ethical dissonance and attempt to rationalize their past misconduct through neutralization …
ethical dissonance and attempt to rationalize their past misconduct through neutralization …
Chatbot for communicating with university students in emergency situation
Chatbots have arrived in higher education, and professors are trying to make the most of
them. Typically, chatbots are used to help students learn academic subjects. In times of …
them. Typically, chatbots are used to help students learn academic subjects. In times of …
Approach versus avoidance: A self-regulatory perspective on hypocrisy induction in anti-cyberbullying CSR campaigns
Governments, institutions, and brands try various intervention strategies for countering
growing cyberbullying, but with questionable effectiveness. The authors use hypocrisy …
growing cyberbullying, but with questionable effectiveness. The authors use hypocrisy …
Hypocrisy induction in advertising
The authors examine hypocrisy induction, a strategy for encouraging ethical behavior by
making perpetrators realize that they are violating moral values when they use anonymous …
making perpetrators realize that they are violating moral values when they use anonymous …
Price-ethicality association: When price discounts inhibit ethical purchasing
The authors demonstrate that consumers form a robust association between price and
ethicality, separate from the traditional price-quality association, which significantly …
ethicality, separate from the traditional price-quality association, which significantly …
[PDF][PDF] Follow Me If You Want to Live-Understanding the Influence of Human-Like Design on Users' Perception and Intention to Comply with COVID-19 Education …
N Pietrantoni, RS Greulich, AB Brendel, F Hildebrandt - ICIS, 2022 - researchgate.net
Following recommendations and complying with behavioral attitudes is one major key in
overcoming global pandemics, such as COVID-19. As the World Health Organization (WHO) …
overcoming global pandemics, such as COVID-19. As the World Health Organization (WHO) …