Consumer‐based assessment of product creativity: A review and reappraisal

D Horn, G Salvendy - Human factors and ergonomics in …, 2006 - Wiley Online Library
In the current value‐based economy, organizations compete to match customer needs and
requirements by adding various types of value to products or programs. One example of this …

[HTML][HTML] Gender differences in creativity: A systematic literature review

TC Nakano, KS Oliveira, P Zaia - Psicologia: Teoria e Pesquisa, 2021 - SciELO Brasil
In order to understand trends reported in research carried out about gender differences in
creativity, a systematic review of the scientific literature on the electronic databases Scielo …

Consumer behavior and culture: Consequences for global marketing and advertising

M De Mooij - 2019 - torrossa.com
It has been 15 years since the first edition of this book. Since then, increased research
results have become available to support the understanding of culture's influence on …

[图书][B] Creativity in the classroom: Schools of curious delight

AJ Starko - 2021 - taylorfrancis.com
Now in its seventh edition, Creativity in the Classroom helps teachers link creativity research
and theory to the everyday activities of classroom teaching. Ideal reading for any course …

[图书][B] Essentials of creativity assessment

JC Kaufman, JA Plucker, J Baer - 2008 - books.google.com
Discover practical, step-by-step instructions for accurately and effectively assessing
creativity with Essentials of Creativity Assessment, a guide that provides useful information …

[图书][B] Creativity 101

JC Kaufman - 2016 - books.google.com
What is creativity? How does it work? How does it flourish in individuals and organizations?
Now in its second edition, this bestselling introductory text--written by one of the world's …

Ingredients of creativity: Originality and more

S Acar, C Burnett, JF Cabra - Creativity Research Journal, 2017 - Taylor & Francis
In spite of voluminous research into the nature of creativity, the definition of the term is still
highly controversial. Much of the work in this area has focused on the questions of what, and …

[图书][B] Cross-cultural psychology: Critical thinking and contemporary applications

EB Shiraev, DA Levy - 2020 - taylorfrancis.com
Written in a conversational style that transforms complex ideas into accessible ones, this
international best-selling textbook provides an interdisciplinary review of the theories and …

Developing individual creativity for environmental sustainability: Using an everyday theme in higher education

VMY Cheng - Thinking Skills and Creativity, 2019 - Elsevier
Creativity literature was criticized for its bias towards conventional areas (eg arts), and
creativity studies in domains less concerned about creativity, such as environmental …

Self‐reported differences in creativity by ethnicity and gender

JC Kaufman - … Cognitive Psychology: The Official Journal of the …, 2006 - Wiley Online Library
Creativity assessment has been proposed as a supplement to intellectual testing, in part
because of reduced differences by ethnicity; creativity testing might also specifically help …