An investigation of the impact of Black male and female actors on US movies' box-office across countries
V Giannetti, J Chen - Marketing Letters, 2023 - Springer
Globalization has resulted in an environment in which foreign markets constitute a large
portion of new product sales. This is particularly the case in the movie industry. The movie …
portion of new product sales. This is particularly the case in the movie industry. The movie …
The future of the Australasian Marketing Academy: Challenges and priorities
L Gurrieri, M Reid - Australasian Marketing Journal, 2022 - journals.sagepub.com
In this introduction to the special section on the future of the Australasian marketing
academy, we reflect on the rapidly changing academic environment and the challenges and …
academy, we reflect on the rapidly changing academic environment and the challenges and …
Algorithmic bias in service
Research shows that algorithms using sociodemographic data (eg, race, gender, education,
etc.) can produce biased outcomes that cause many consumers to be excluded from or …
etc.) can produce biased outcomes that cause many consumers to be excluded from or …
2019 Academic Marketing Climate Survey: response to commentaries
The overwhelming interest in the 2019 Climate Survey (Galak and Kahn, 2021) has been
inspirational. Since making an early draft of this work available, we received many private …
inspirational. Since making an early draft of this work available, we received many private …
Introduction to special issue on gender and ethnicity in the marketing professoriate
It has been many years since university and, in particular, business school leaders begun
undertaking efforts to diversify their faculties by devoting more resources to recruiting …
undertaking efforts to diversify their faculties by devoting more resources to recruiting …