Children's influence in family buying process in India | Emerald Insight Books and journals Case
studies Expert Briefings Open Access Publish with us Advanced search Children's influence in …

This article extensively reviews literature to develop a conceptual framework elucidating the
role of socialization agents in developing consumerism among children. The socialization …

Purpose The purpose of this paper is to understand the involvement of adolescents in family
vacation and dining out on the basis of the type of family. Also, the purpose of this paper is to …

Bu çalışmayla çocukların tüketici olarak sosyalleşmesi sürecinde TV reklamlarının ve ailenin
rolünün ortaya konması amaçlanmıştır. Bilişsel öğrenme ve sosyal öğrenme modelleri …

In 2006, as a result of an endorsement deal with Kraft Foods, positive references about
Oreos were included in five storylines of the television show Seventh Heaven.'In one scene …

İletişim teknolojilerinin süreklive çok hızlı bir biçimde gelişmesi, medyanın erişim alanlarının
giderek artmasınaolanak sağlamakta, yanı sıra gündelik hayatın içerisinde giderek …

Although substantial research has been dedicated to children's understanding of
advertising, the role of more diverse marketing purposes (attention capturing, product liking …

Purpose–The purpose of this paper is to identify and rank the different influence tactics used
by children and to examine whether there is a difference in perception of parent and child …

As conservation resources decline and numbers of threatened species increase, prioritizing
species for conservation is increasingly important, and prioritizing based on attributes may …

This study regards a Child Play‐and‐Learn Area (CPLA) in a library as a third place and
investigates its relationships with visitors through the concept of place attachment. To …