A review of sustainable consumption (2000 to 2020): What we know and what we need to know
F Quoquab, J Mohammad - Journal of Global Marketing, 2020 - Taylor & Francis
Owing to environmental pollution and care for natural resources, the notion of sustainable
consumption has gained significant research attention. However, studies on sustainable …
consumption has gained significant research attention. However, studies on sustainable …
Application of the Food Choice Questionnaire across cultures: Systematic review of cross-cultural and single country studies
Abstract The Food Choice Questionnaire (FCQ) is a 36-item instrument assessing the
importance of a number of factors that influence food choice:“health”,“sensory …
importance of a number of factors that influence food choice:“health”,“sensory …
The value of online surveys
The paper is divided into four major sections: an analysis of the strengths and potential
weaknesses of online surveys; a comparison of online surveys with other survey formats; a …
weaknesses of online surveys; a comparison of online surveys with other survey formats; a …
Cross-category view of a dataset using an analytic platform
HD Hunt, JR West, MA Gibbs Jr, BM Griglione… - US Patent …, 2020 - Google Patents
2008-08-06 Assigned to INFORMATION RESOURCES, INC. reassignment INFORMATION
RESOURCES, INC. ASSIGNMENT OF ASSIGNORS INTEREST (SEE DOCUMENT FOR …
RESOURCES, INC. ASSIGNMENT OF ASSIGNORS INTEREST (SEE DOCUMENT FOR …
The mix of qualitative and quantitative research in major marketing journals, 1993‐2002
D Hanson, M Grimmer - European journal of marketing, 2007 - emerald.com
Purpose–The purpose of this article is to determine the mix of qualitative and quantitative
research published in major marketing journals. Design/methodology/approach–This study …
research published in major marketing journals. Design/methodology/approach–This study …
Unlocking the power of artificial intelligence and machine learning in transforming marketing as we know it
Technological changes have helped the methodology of execution where we can examine
the sector in addition to the manner enterprise is carried out. Productive development has …
the sector in addition to the manner enterprise is carried out. Productive development has …
[PDF][PDF] Transforming marketing with artificial intelligence
P Jain, K Aggarwal - International Research Journal of …, 2020 - researchgate.net
Marketing has become complex in the last one decade with the introduction of Artificial
Intelligence. Artificial Intelligence Marketing is a technique of optimally utilizing technology to …
Intelligence. Artificial Intelligence Marketing is a technique of optimally utilizing technology to …
Understanding Total Quality Management in Context: Qualitative Research on Managers' Awareness of TQM Aspects in the Greek Service Industry.
AG Psychogios, CV Priporas - Qualitative Report, 2007 - ERIC
This study addresses managers' awareness and familiarity with Total Quality Management
(TQM). Eighteen (18) semi-structured, in-depth interviews were conducted with managers …
(TQM). Eighteen (18) semi-structured, in-depth interviews were conducted with managers …
Consuming the countryside: Marketing for 'rural tourism'
L Roberts, D Hall - Journal of Vacation Marketing, 2004 - journals.sagepub.com
Common perceptions of 'rural tourism'industries are influenced by a range of terms (such as
'green','nature','eco-') that position them as small-scale, low-impact activities offering an …
'green','nature','eco-') that position them as small-scale, low-impact activities offering an …
Deep strategic mediatization: Organizational leaders' knowledge and usage of social bots in an era of disinformation
M Wiesenberg, R Tench - International journal of information management, 2020 - Elsevier
We identified a lack of theoretical concepts and empirical knowledge about the perception
and usage of social bots from the organizational and communication management …
and usage of social bots from the organizational and communication management …