Was the link between enterprise and consumers neglected on sustainable development issue? Antecedents and consequences of customer relationship management …

TW Chang - Environment, Development and Sustainability, 2024 - Springer
Customer relationship maintenance practice plays a pivotal role in determining an
enterprise's success and serves as a significant competitive advantage. Despite the …

Process standardization to support service process assessment and re-engineering

R Curiazzi, A Rondini, F Pirola, MZ Ouertani… - Procedia CIRP, 2016 - Elsevier
Abstract Service Engineering (SE) discipline is currently supporting companies during the
engineering and re-engineering phases of their service offering. With the support of SE …

Barriers to shifting to a servicized model of crop protection in smallholding viticulture

Á Pereira, A Turnes, X Vence - Journal of Cleaner Production, 2017 - Elsevier
The adoption of a servicizing approach to pest control has been pointed out as a strategy to
reduce the environmental impact of the agricultural sector. However, and especially in …

[PDF][PDF] O impacto de ações de Service Infusion nas compras de produtos

RS Santos - 2017 - repositorio.insper.edu.br
A discussão no meio acadêmico em torno da importância de se agregar serviços às ofertas
de produtos (service infusion) como forma de diferenciação e combate à comoditização de …