Creating eWOM in Social Media Platform during Covid-19 Pandemic
The purpose of this study is to examine how Malaysian micro-SMEs, specifically food truck
(FT) businesses, can digitally leverage positive electronic word-of-mouth (eWOM) for their …
(FT) businesses, can digitally leverage positive electronic word-of-mouth (eWOM) for their …
THE EFFECT OF SERVICESCAPE AND LIFESTYLE ON REPURCHASE INTENTION WITH MEDIATION OF PERSUASION ON SOETA DINING HALL CAFE BINJAI
SA Sitepu, BKF Sembiring… - … of Business and …, 2023 - ojsicobuss.stiesia.ac.id
This study aimed to determine and analyze the effect of servicescape, and lifestyle on
repurchase intention with persuasion as moderation. The type of data used is primary data …
repurchase intention with persuasion as moderation. The type of data used is primary data …
[引用][C] The Influence of Dining Service Quality and Persuasion on Revisit Intention in Consumers of Alessa Public House Cafe Binjai City
SA Sitepu, BKF Sembiring, SH Situmorang - Cendana International Conference on …, 2023