Tourism research has recognized nostalgia as an intrinsic motive, an emotion that tourists
may experience at or after visiting a destination, and an effective appeal to market …

The study provides an analysis of the inconsistencies in terminology in the literature on roots
tourism. It explores the usage and relative popularity of 41 terms used to denote roots …

This article aims to examine an integrative model of historical nostalgia, brand authenticity,
brand attachment, and brand equity based on the case of the Shaolin Temple, a heritage …

The main purpose of this research is to examine the psychological and behavioral
consequences of nostalgic emotions. Specifically, the study examines the interrelationships …

Music is acknowledged as an excellent means of evoking favorable behaviors and brand
image, and this research puts auditory sensory input at center stage. By drawing on sensory …

Heritage hotels attract a large number of foreign and domestic tourists by offering luxurious
experiences while also providing an opportunity to learn about the history, art, culture …

Rural development policy creation should consider recent significant changes in emerging
sectors such as rural tourism. This study conducts a choice experiment (CE) in six Chinese …

Purpose Although the importance and variety of emotions have been emphasized in existing
literature, studies on discrete emotions remain limited. This study aims to propose a method …

While modern tourists rely heavily on social media content, extant literature does not clarify
what kind of travel experiences activate sharing behavior on social media. In the context of …

This study explored how homeland tourists (those who visit their origin home/homeland for
vacations) construct nostalgic experiences in virtual tourism spaces. Based on traditional …