The Consumer Buying Behavior and Its Relationship to Financial Management of a Purchasing Company

S Yue, T Yu, J Li, Q Yan - Journal of Business and …, 2024 - al-kindipublisher.com
Consumer behavior is crucial for understanding and managing the financial aspects of a
company. It involves how consumers make decisions and use products and services …

The influence of media on impulsive buying in the era of the COVID-19 pandemic

ZB Bognar, NP Puljić - Business, management and economics …, 2022 - ceeol.com
Purpose–With the appearance of COVID-19, epidemiological measures were implemented
which significantly changed the customer behaviour. Media became an important source of …

Prediction Of Consumer Behavior Based On Psychological Factors: A Study Conducted Among Online Electronic Shoppers

JV Antony, P Rajinikanth - Educational Administration: Theory and …, 2024 - kuey.net
The organizations and business firms often have the dilemma of the reasons for which the
purchase behavior of one consumer varies from that of the other. They make an attempt in …