Excessive dependence on autonomous vehicles (AVs) may exacerbate traffic congestion
and increase exhaust emissions in the future. The diffusion of AVs may be significantly …

Institutional and market changes force many organizations across economic sectors to
reconsider their strategic position and engage in strategic change. Organizations differ in …

Purpose This research leverages an integrated framework that uses the technology
acceptance model (TAM) and the theory of planned behaviour (TPB) to analyse the main …

Purpose This research investigates the effects of multidimensional brand experiences (ie
behavioral, intellectual, affective and sensory) on brand authenticity and brand love from the …

Although extant literature has shown that formal contracts and relational governance play a
key role in interorganizational relationships, the nature of their interplay still remains …

In this paper, we develop a comprehensive model of M&A success. We integrate
fundamental constructs of different schools and discuss their interdependencies with M&A …

Innovation ambidexterity is especially complex for young technology-based firms because
they are resource-challenged and knowledge deficient in strategic terms; but they possess …

In order to determine the status quo of PLS path modeling in international marketing
research, we conducted an exhaustive literature review. An evaluation of double-blind …

This paper gives a basic comprehension of the partial least squares approach. In this
context, the aim of this paper is to develop a guide for the evaluation of structural equation …

The literature on supply chain management (SCM) has consistently promoted the “bright
side” of collaborative buyer–supplier relationships (BSRs). Based on the social capital …