A meta-analytic cognitive framework of nudge and sludge

Y Luo, A Li, D Soman, J Zhao - Royal Society Open …, 2023 - royalsocietypublishing.org
Public and private institutions have gained traction in developing interventions to alter
people's behaviours in predictable ways without limiting the freedom of choice or …

Antecedents of coupon proneness: a key mediator of coupon redemption

RA Clark, JJ Zboja, RE Goldsmith - Journal of Promotion …, 2013 - Taylor & Francis
Coupons increase the buying power of consumers. Businesses use coupons to increase
sales, new products adoption, and repeat buying. Billions of coupons are distributed …

Online shopper reviews: Ramifications for promotion and website utility

BS Ong - Journal of Promotion Management, 2011 - Taylor & Francis
Today's consumers are empowered with online shopper reviews which are mostly written
and posted by buyers, customers, users, or visitors at a website. Shopper reviews will …

The dynamic impacts of state revenue capacity on highway investment

A Srithongrung - Public Works Management & Policy, 2013 - journals.sagepub.com
This study investigates the short-term effects of state-highway EARs (EARs) and federal-
grant expenditure on present-year state revenue sources and highway investment, when …

Rebates for a Cause

AD Ellis, M McCall - Proceedings of the International Association for …, 2011 - pdcnet.org
As a subject of study, rebates have been investigated by researchers who are interested in
understanding the characteristics of individuals who are likely to use rebates as well as the …

[引用][C] Determinants of brand loyalty: A case study of Asian Mobile Phone Users

O Fazal, S Kanwal - International Journal of Scientific and Research …, 2017

[引用][C] Exploring Mail-in and Online Rebate Redemptions

S Currie, J Murphy - Australian and New Zealand …, 2011 - research-repository.uwa.edu.au
Exploring Mail-in and Online Rebate Redemptions — the UWA Profiles and Research
Repository Skip to main navigation Skip to search Skip to main content the UWA Profiles and …