Strategic analysis and development plan design on digital transformation in the energy industry: A global perspective
P Liu, C Lu - International Journal of Energy Research, 2021 - Wiley Online Library
This paper conducts strategic analysis and development plan design of energy digital
transformation from a global perspective. First, this paper analyzes the reasons for the digital …
transformation from a global perspective. First, this paper analyzes the reasons for the digital …
Algorithmic consumer culture
This article conceptualizes algorithmic consumer culture, and offers a framework that sheds
new light on two previously conflicting theorizations: that (1) digitalization tends to liquefy …
new light on two previously conflicting theorizations: that (1) digitalization tends to liquefy …
The platformization of consumer culture: A theoretical framework
A Caliandro, A Gandini, L Bainotti… - Marketing …, 2024 - journals.sagepub.com
This special issue, together with this position paper that accompanies it, aims at providing a
comprehensive framework to address this issue, introducing and theorizing the concept of …
comprehensive framework to address this issue, introducing and theorizing the concept of …
A critical technocultural discourse analysis of Muslim fashion bloggers in France: Charting 'restorative technoscapes'
K Pemberton, J Takhar - Journal of Marketing Management, 2021 - Taylor & Francis
Using critical technocultural discourse analysis with attention to netnography and the
insights of visual rhetoric, this study evaluates the online productions of 4 hijabi (veiled) …
insights of visual rhetoric, this study evaluates the online productions of 4 hijabi (veiled) …
Digitalization and power shift in the food market
C Gauthier, F Bally - Journal of Business Research, 2025 - Elsevier
This research explores how smartphone applications impact consumer empowerment in a
market where companies have more power than consumers, and consumers distrust …
market where companies have more power than consumers, and consumers distrust …
Unpacking the privacy paradox of consumers: A psychological perspective
F Massara, F Raggiotto, WG Voss - Psychology & Marketing, 2021 - Wiley Online Library
This study explicates why consumers allow the unconditional collection and processing of
personal data while doubting data privacy. A process model addressing this privacy paradox …
personal data while doubting data privacy. A process model addressing this privacy paradox …
Restless platformance: how prosumer practices change platform markets
D Scaraboto, E Fischer - Marketing Theory, 2024 - journals.sagepub.com
Prosumers in many markets are increasingly using platforms for their inter-related
production and consumption pursuits. Using a practice theory lens, this paper examines how …
production and consumption pursuits. Using a practice theory lens, this paper examines how …
Agencing the digitalised marketer: Exploring the boundary workers at the cross-road of (e) merging markets
In this paper, we study the formation of a new market actor, the digitalised marketer, which
emerges at the boundary between strategy-and data-driven marketing. Building on …
emerges at the boundary between strategy-and data-driven marketing. Building on …
Exploring the (un) changing nature of cultural intermediaries in digitalised markets: Insights from independent music
This study explores the evolution of the music industry in the digital age by focusing on
market intermediation. Drawing on Karpik's (2010) economics of singularities, it aims to …
market intermediation. Drawing on Karpik's (2010) economics of singularities, it aims to …
Digital platforms as members of meta-organizations: A case study of the online advertising market
T Megali - M@ n@ gement, 2022 - cairn.info
Digital platforms such as Google, Facebook, and Microsoft are powerful firms, which benefit
from having substantial resources and central positions in online industries. Although they …
from having substantial resources and central positions in online industries. Although they …