We discuss how an evidence-based theory of human behavior and decision-making—Fuzzy-
Trace Theory (FTT)—can be used to better understand and improve public health and …

The tenets of fuzzy trace theory are summarized with respect to their relevance to health and
medical decision making. Illustrations are given for HIV prevention, cardiovascular disease …

In this special section of Medical Decision Making, 3 developers of evidence-based theories
of medical decision making and health present their approaches: Fishbein (theory of …

Theory—understanding mental processes that drive decisions—is important to help patients
and providers make decisions that reflect medical advances and personal values. Building …

Objective: Fuzzy-trace theory is a dual-process model of memory, reasoning, judgment, and
decision making that contrasts with traditional expectancy-value approaches. We review the …

Health decision making is both the lynchpin and the least developed aspect of evidence-
based practice. The evidence-based practice process requires integrating the evidence with …

Research has shown that expert decision makers often make decisions in their area of
expertise that are superior to those of laypeople–for example, expert physicians are better at …

I take a decision-making approach to consider ways of addressing the “unresolved and
dramatic problems in the world”. Traditional approaches to good decision-making are …

Behavior change has the potential to radically impact health outcomes. Successfully
influencing health behavior requires an understanding of the decision processes underlying …

According to most prescriptive decision rules, formally equivalent methods of communicating
risk information should have identical effects on risk-taking behavior, even if the pertinent …