… of message features and effects. It continues with reviews of … In the United States, advertising
is largely controlled by the … : Exposure to direct-to-consumer advertising for statin drugs is …

… In addition, the effect of race or ethnic group on outcomes … events, a high proportion of
statin-eligible patients do not get a … to direct-to-consumer advertising was associated with drugs …

… promotion is the direct-to-consumer advertising (DTCA) of prescription drugs. Through DTCA,
… Effects of exposure to direct-to-consumer television advertising for statin drugs on food and …

… and lowest likelihood of serious side effects. In order to apply … testing themselves with
direct-to-consumer tests. These can … -associated muscle symptoms and optimization of statin use …

… on medical marketing in the United States, 1 a topic that affects every … direct-to-consumer
advertising, and the United States remains only 1 of a few countries that permit such advertising…

… of the fifth most commonly prescribed drug in the United States in 1990. In 1991, 17 million
… the more extensive use of direct-to-consumer advertising. The potential impact of drug-drug …

… Direct-to-Consumer Advertising (DTCA) of prescription drugs. It … comparable generic
drug Zocor (simvastatin) which was made … effects on consumers’ responses to direct‐to‐consumer …

… -lowering effect of using generic statins versus brand-name statins; … focused on statins that
were approved in the United States. … Direct-to-consumer advertising (DTCA) can stimulate the …

… -lowering effect of using generic statins versus brand-name statins; … focused on statins that
were approved in the United States. … Direct-to-consumer advertising (DTCA) can stimulate the …